Q&A: 5 Minutes with Author and HR Tech Expert Bryan Wempen
From time to time, the Data Driven Recruiter asks pressing questions to the recruitment industry’s leading voices. Up today? Bryan Wempen, CEO of Co-Founder of Assessment Research and Development (ARD) and ceVoke Speaker.
1.What does “big data” mean to you (and should recruiters believe the hype?)
It means information that gives anyone the ability to look at situations in totality. No more silos or ignorance is viable as an excuse. The ability to anticipate a response or outcome should be table stakes–not innovation in recruiting. Recruiters need to up their game, they owe their candidates and clients. Those with the most sustained successes in recruiting have been looking at data and outcomes for years. They are always more prepared with their research and information.
2. What are some of the most common myths or misconceptions about analytics recruiting and HR pros need to know?
It’s inexpensive and easy to use data. An investment in time, thought, and validation will all have to happen to get the best from any data. Nothing is free, nothing that is easy is all that good.
3. What are some of the greatest opportunities or outcomes employers should focus on in terms of utilizing data or analytics? Any advice for getting started?
Opportunity: Understand why something works or doesn’t work, then try to repeat and avoid. It’s very simple. Getting started is thinking through what you want your outcomes to be, such as lower first 90-day turnover, increase productivity, promotability, or high referral conversions.
4. In 140 characters or less, why are analytics important? Give us your best elevator pitch.
At no time in our history has humanity been able to convert data to information to knowledge to actions so intelligently.
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